The Perfect Social Media Makeover For Your Small Business

Don't makeovers just give you a feeling of control in a world of chaos? (Can you guess what movie that line was paraphrased from?)

As an Independent Sales Director or Consultant, you are a small business owner, and your personal social media can make or break your brand.

Here are some quick social media tips to help you freshen your profile pages and update your business info online...

Freshen Up With New Cover Photos 

Updating your cover photo instantly breathes new life into your personal social media page.

Your options are endless when it comes to cover photos, but consider your audience and what they expect from you. Remember, your social media makeover, like any good makeover, should improve the pre-existing canvas, not take away from it.

Still need some suggestions? UnitWise has created heaps and heaps of cover photos for you to choose from or to give you inspiration for your Mary Kay beauty consultant page. We also have images to help you advertise your favorite products.

Check them out on our UnitWise Pinterest Page.

Remember: Sharing Is Caring

This is one of my favorite sayings, I'm a sucker for a good rhyme scheme.

To help grow your social media presence you need to share a lot of the same content across all your social networks. When you make a post on Facebook or video on YouTube, be sure to share a link across all your social media pages.

If a particular piece of content doesn't seem to fit a particular social media platform, try to repurpose the content to fit the other platforms. At first, this may seem like a daunting task, but I assure you that it's simpler than you think.

Most social media platforms have integrated sharing features to easily post across multiple networks, or you can use a social media management program like

If you don't have a diverse social media network, UnitWise has mountains of information to help you become a Social Media Master:

It's A #Hashtag, #Hashtag World

If you want to increase engagement across your social media networks, the easiest thing to do is jump into the wonderful world of hashtags.

A few daily hashtags that are perfectly tailored for Independent Sales Directors & Consultants are: #MotivationMonday , #MakeoverMonday , #TransformationTuesday , #TipTuesday , #WednesdayWisdom , #ThrowbackThursday , #FridayFunday.

Another great social media marketing tip is to stay on top of trending hashtags. Try to incorporate them into your personal social media to increase engagement and reach.

Now that you've gone through some of our social media tips for small businesses, get started with your social media makeover!

Remember, as a Mary Kay representative, you want your personal social media to not only enhance Mary Kay's brand, but also your own personal brand! Stand out and be bold.

Let us know which social media marketing tips worked best for you!

As always, UnitWise is here to help you succeed as a Mary Kay beauty consultant. If you're in need of a Business Management Software for all your independent beauty consultant needs, give UnitWise a try!

Oh, by the way, if you were stumped as to what movie the first line of this blog was paraphrased from, it was Clueless! So get your Cher on and start that social media makeover now!

Drab social media and boring online presence?? As IF!!!


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