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Jun 21, 2018

Makeup Mistakes That Make You Look Older

Makeup Mistakes That Make You Look Older

When it comes to makeup, it is so easy to fall into a routine without realizing it doesn’t work for us anymore. What worked for our 19-year-old self at a certain point holds us back from looking our best. It is time to update your makeup routine for 2018 and a more sophisticated you. These are common makeup mistakes that make you look older and easy fixes for a younger you. 

Makeup Mistakes That Make You Look Older

Full Coverage Concealer

I don’t know about you, but my concealer is the crown jewel of my beauty bag. Unless you were blessed with a perfect complexion, (I was definitely not) no matter your age you need a good concealer. As a teenager it was used to cover up acne, keeping your late night movie binge in college, and now it is used to conceal those pesky fine lines.

The biggest mistake you can make with concealer is using the wrong shade or applying too much. This will highlight fine lines and make you appear older. To avoid this, I recommend using a lightweight foundation and only apply concealer to your problem areas. To avoid raccoon eyes apply concealer in an upside down triangle under your eyes. 

The Might Of Mascara

As we age, everything seems to start pointing down, and it is our job to force things to go up. By things, of course, I mean your eyelashes. Our lashes, as we age, lay flat instead of naturally curling up. So, ladies, it is time to unearth that long-forgotten eyelash curler from your makeup case. The rule of thumb is if you are over 35 you need to start curling and curling every day. 

To Highlight or Not to Highlight

Makeup Mistakes That Make You Look Older
Using a highlighter in moderation can make all the difference. Most women begin to lose their natural youthful glow in their mid-40s, so I recommend using a natural shadow that is no more than two shades lighter than your natural skin tone. Be sure to test the color in the sun before settling on a shade. What looks perfect in front of your bathroom mirror can look drastically different in the light of day. Dab a tiny bit of shadow or highlighter in the corner of your eyes to wake up your entire look. 

Continuing Your Makeup Education

No matter if you are going out for a dinner date or freshening up your daily routine, you are ready for anything. With the fabulous makeup brought to you by MK, you can truly never go wrong.

Your Heroes at UnitWise are here to support you and your clients with expert makeup and business advice. We encourage you to share this blog with your clients and unit members to share the love.

For more beauty advice click here, we are always ready to help you grow your MK business.

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*Content found on the UnitWise blog is for informational purposes only. UnitWise is an independent business with no affiliation to Mary Kay®.


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Jun 19, 2018

How to Pack a Suitcase For Summer Vacation

Mary Kay Director packing her suitcase for Seminar 2018I am sure you can feel it already: the warm sun on your skin, sand between your toes, and the soft sounds of the ocean. This is what summer is all about and thankfully your well-deserved vacation is right around the corner. While we are sure you can not wait to get out there you will want to be prepared. Whether you are heading to a local beach or across the country here are a few tips and trick that will help make packing for your summer getaway a little less stressful. Here is how to pack a suitcase for summer vacation. 

How to Pack a Suitcase For Summer Vacation

1. Roll Your Clothes

Instead of folding your clothes roll this for faster packing and maximizing your space. Only fold your delicate and easily wrinkles clothes.

2. Cover Your Footwear

No one wants his or her dirty shoes (Or foot smell) on his or her clean clothes. Keep your shoes off your clothes by placing them in a bag or a shower cap.

3. Try Two for One

Pack two tops for every bottom. You are much more likely to re-wear a pair of pants then a top. So avoid over packing and pack two different tops for every bottom. This summer pack a light and dark pair of denim jeans to go with any occasion.

4. Inside Out

Another great way to avoid wrinkles and prevent statins is to pack your clothes inside out. This way if there is any debris or dirt in your bag your clothes will be safe.

5. Heavy Items on Bottom

Pack all of your heaviest items closest to the wheels of your bag. When you are packing a rolling bag, you must consider how your items will react to that position and motion. The number one rule for keeping everything in place and keeping it upright without holding it is keeping all heavy items near the wheels, so the weight is evenly distributed.

6. Laundry Freshness

Don’t you just love the smell of fresh laundry out of the dryer? Well, this travel season pack a few dryer sheets in the bottom and top of your suitcase. This will keep your clothes smelling clean like they came fresh out of the dryer.

7. All Liquids in a Plastic Bag


Mary Kay Consultant packing her suitcase for summer vacation 2018
I honestly can not tell you how important this is. I have learned from personal experience more than once to pack all liquid makeup bottles, lotions, shampoo, and anything else in plastic bags to avoid leaks. Trust me the last thing you need to worry about on vacation is your favorite shirt being ruined before meeting the in-laws. Plus you will be able to see everything in one place without digging through your suitcase.



8. Recyclable Tote

Pack a recyclable tote for a day trip or to separate your dirty laundry from your clean clothes for the trip home. 

9. Control Your Cords

Completely avoid the tangled mess of various wires by rolling them up tightly in a sunglass case. It is super easy to open/close, pack and they will not be going anywhere. This is also a great way to pack your jewelry. 

10. Car Trash Can

This trick is especially perfect for those of you traveling with young children or long distance trips. Use a plastic cereal container as your car’s trash can and avoid scattered trash. The last thing you want is bottles and fast food bags falling out of the car when meeting the family. 

Safe Travels From Your Friends At UnitWise!

Use these tips because every inch of space in your suitcase is valuable real estate. Drive safe, no matter where your summer vacation takes you!

If you are not a member of UnitWise now is the perfect time to join the thousands of MK ladies already benefiting from our innovative features. Sign-up for your free 15 day-trial with zero obligations!

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Jun 14, 2018

5 Tips to Make Your Makeup Last All Day

5 Tips to Make Your Makeup Last All Day

You work so hard to create that perfect look, and halfway through the day the heat and humidity will swoop in and melt your beautiful work of art. But the good news is that there are steps you can take to make your makeup last all day and I am here to share it all with your today.

1. Primer

Before applying your usual concealer and foundation take the time to use an oil-free primer. This will set your foundation making it last longer and prevent any face melting scenario.

2. Foundation

Use a damp blending sponge to apply foundation lightly. Thick coats of a foundation will cause you to look oily over the course of the day. Remember the less you put on, the less there will be to slide or melt off. Focus on concealing only the inner, deep-set part of your eyes and any problem areas.

3. Eyeshadow

5 Tips to Make Your Makeup Last All DayOver the top glam is perfect for nights out with friends, but during summer cookouts try applying less eyeshadow for a more healthy radiance. Avoid cream eyeshadow which can crease in the heat and humidity. Use a damp brush for applying minimal eyeshadow powder.

4. Mascara

When selecting your mascara for the day go for a waterproof formula, or if you have sensitive eyes look for a weatherproof formula. Liquid eyeliners will also not smudge as an oil-based pencil will. So you can enjoy your activities outside with confidence without the worry of looking like a raccoon.

5. Blotting

Before leaving the house to make sure to bring extra powder to touch up your foundation. Also, blotting papers is an excellent way to whisk away any sweat and oil without adding more product. Adding more layers can build up over the day making your face appear cakey. Keep oil blotting sheets in your purse to quickly dab over your face to soak up excess oil without messing up your makeup.

Continuing Your Makeup Education

Your Heroes at UnitWise hope you found this blog informative and helpful for guiding your clients through the incredible world of #MK. We suggest sharing this blog post with your clients and unit members.

Our goal is to provide you with expert makeup, beauty, and business advice to help your business succeed. For more beauty advice click here, we are always ready to help you grow your MK business.

Follow us on Facebook so you never miss an exciting makeup tutorial again!





Start Your 15-Day Free Trial


*Content found on the UnitWise blog is for informational purposes only. UnitWise is an independent business with no affiliation to Mary Kay®.



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Jun 12, 2018

Why Your Website is The Most Important Marketing Tool

Why Your Website is The Most Important Marketing Tool
Trying to grow your business? Well, having a website can be the most efficient way to keep you connected with potential customers and your Unit. Upload your documents, training videos and newsletters for your Unit to see. Also, keep your clients up to date with new beauty products and when you will be hosting an event.

Why Your Website is The Most Important Marketing Tool?

A custom domain is a personalized name for your website! A custom domain is a unique brand name that identifies a website they can also be known as a vanity URL, appearing in the address bar of the web browser. All UnitWise members receive a primary web address with their account. Your web address will be unitwise.com/YourUserName. If you wish to personalize your web address and web page, you can purchase a custom domain for $15 per year. Your domain will be valid for one year following activation. And don't worry we will remind you two weeks before your domain's expiration date.

How to Get Started?

  • Create or Log into your UnitWise Account
  • Select “Social Media” from Menu Bar
    • From the Drop Down Menu “My WebSite”
  • Select “Manage” from Upper Right-Hand Corner
  • Choose to Purchase a Domain or Receive Help from our UnitWise Heroes

How to Personalize?

UnitWise assists you with all the tools and expertise necessary to create a beautiful and efficient website for your business and Unit.

On your UnitWise dashboard, click on the “Social Media” tab in your menu bar the top of your screen.

Select “My WebSite” from the drop-down menu to show a screenshot of your site.

If you would like to update the information or style on your site click on the “Edit Site” icon in the upper right-hand corner.



Why Your Website is The Most Important Marketing Tool


Why Your Website is The Most Important Marketing Tool


Why Your Website is The Most Important Marketing Tool



Here you can personalize the theme of your website to fit your business style and the needs of your Unit:

Theme:

We prove our users with over 60 unique themes and templates to make your site one of a kind. Or start with a blank template to create a unique design all your own, making you stand out with your customers and Unit Members.

Design:

Customize the design and layout of your website by creating content, selecting the font, and color scheme. Not in love with your background image? No worries you can customize the picture to fit your business or season by uploading your choice of image.

Creating New Pages:

There is no limit to the number of pages you can add to your website. Want a special section to share newsletters, training video or conference calls with your Unit? You can customize pages to include all training information, videos, and how-to guides.

Payment Hub:

UnitWise users can set up their payment hub so clients can make payments to their open invoices.

How to Renew?

Need to renew your UnitWise WebSite but no longer have a UnitWise account? No worries!
  1. Click Here to Log Into your Account
  2. Go to My Account
  3. Click Manage Orders 
  4. From the Drop Down Menu Select List/Search Orders
  5. Choose Domain and Click “Renew Domain”
  6. Follow the Step-by-Step Instructions

Here at UnitWise, we make creating your website easy with zero complex HTML coding. Start designing your website with UnitWise today! Show off your personality and style with your Unit and Clients.

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*Content found on the UnitWise blog is for informational purposes only. UnitWise is an independent business with no affiliation to Mary Kay®.





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Jun 7, 2018

How to Pick The Best Eyeliner For You

How to Pick The Best Eyeliner For You

There is actually a lot more to consider when choosing an eyeliner than you would think. There are just so many different types! We have liquid eyeliner, pencil eyeliner, gel eyeliner and that is not to mention the different colors or application. So how do you pick the best eyeliner for you and your customers?

How to Pick The Best Eyeliner For You

All the choices have your mind swimming? Don’t worry, your friends at UnitWise have your back! Today we are going to break it down from liquid to pencil and explain what each type is good for.

Here is everything you need to know about the different types of eyeliner and how to pick the best eyeliner for you and your customers.

Best Gel Eyeliner

What it is for:
While gel eyeliner might seem fairly intimidating at first it is worth trying. Especially if you are a fan of cat eyes.

How to apply:
Gel eyeliner comes in a small paint pot and usually comes with a brush. The best eyeliner brush to use for this type of eyeliner is angled.

What I love about it:
It is really easy to get a nice clean and precise line. The thick cream consistency is easy to work with and I can change up the lines by using a different brush. So point being gel eyeliner is easy to work with for a sharp look.

What I don’t like about it:
If you are traveling and forget to bring a brush you are frankly up a creek at that point. Trust me, I know this from experience. You will need to clean the brush regularly to avoid the chance of an eye infection. Also, gel eyeliner is more prone to drying out.

Best Liquid Eyeliner

What it is for:
How to Pick The Best Eyeliner For YouJust like gel eyeliner liquid is great for sharp clean lines that swoop, flick, or simply standout. If you are going for a very delicate and precise look I would go for liquid eyeliner.

How to apply:
A liquid eyeliner comes in several different forms, but I would go with the marker-type. It is easier to use. Whip out your liquid eyeliner and draw the shape and design you want.

What I love about it:
The brushes or applicators are really thin so it is possible to get subtle lines and intricate designs. Also, unlike gel, the applicator is attached so there is no need to keep up with a brush.

What I don’t like about it:
Liquid eyeliner can be delicate and beautiful or it could go horribly wrong. This is by no means meant to deter you from going with liquid eyeliner but it will take practice. Precise application is difficult and takes time to master. But in the meantime it is messy. Have your q-tips ready.

To avoid looking like a raccoon halfway through the day go with a waterproof liquid eyeliner and waterproof mascara.

Best Pencil Eyeliner

What it is for:
Who doesn’t love a smokey eye??? And a pencil eyeliner is the champ at this look; plain and simple.

How to apply:
Use it like a pencil. Simply trace along your top and lower the last line and gently smudge. For a little added color, you can add pencil eyeliner to your waterline. (Never put liquid or gel liner on your waterline)

What I love about it:
Pencil eyeliner is perfect for a simple everyday look. It is fast, easy, and simple.

What I don’t like about it:
Precision is out the window completely. This is a mess look so if that is not your cup of tea you will want to use a gel or waterproof liquid eyeliner. Keeping the pencils sharpened is also a slight pain or if you opt for a twist pencil they will go blunt rather quickly.

Also, fair warning, you will occasionally run into one that is far too sharp and pointy for that close to your eyes.

Continuing Your Makeup Education

Your Heroes at UnitWise hope you found this blog informative and helpful for guiding your clients through the incredible world of #MK. We suggest sharing this blog post with your clients and unit members.

Our goal is to provide you with expert makeup, beauty, and business advice to help your business succeed. For more beauty advice click here, we are always ready to help you grow your MK business.

Follow us on Facebook so you never miss an exciting makeup tutorial again!



Start Your 15-Day Free Trial



*Content found on the UnitWise blog is for informational purposes only. UnitWise is an independent business with no affiliation to Mary Kay®.


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Jun 5, 2018

Here is The Secret to Improving Your Party Bookings

Mary Kay Independent Beauty Consultant calling her clients to book a party
One of the fastest ways to expand your client base is through parties. But, the big question is how to book more parties without sounding pushy. Today we are going to go over some amazing techniques you can use to turn no’s into “who do you know?” Here is the secret to improving your party bookings.

Here is The Secret to Improving Your Party Bookings

First things first, you need to be interested in your clients and potential hostesses. This is incredibly easy now that we have social media, especially Facebook. Start a conversation or comment on one of their recent posts. Make sure it is a personal post about their family vacation, new home, wedding, or just anything other than a reshare or thread.

Everyone Loves a Compliment

After you have shown interest in them without mentioning your business you should share a genuine and sincere compliment that relates to makeup or fashion. Think about the qualities you admire about the individual or what would make them a wonderful hostess.

Using a compliment as your segway helps to relieve the feeling that you are being overly salesy or pushy. However, complimenting a particular dress is not the same as giving a real compliment. Instead, try complimenting their fashion sense or possibly how amazing that particular color looks on them.

Example:
“I immediately thought of you because……..”
You are so fun and creative.
You have the most amazing fashion and style sense.


Exclusive VIP Offer

Invite your client to be a VIP hostess. Let them know that this is an extremely exclusive opportunity that you only give to a select number of top clients or friends. Finish this offer with an incentive to close the deal. Either a higher discount rate or additional free merchandise.

Example:
“I have put together a small, close net group of my favorite clients to show off the new MK summer collection, and you are one of them! I would love to give you some special gifts, including ……..” (Include something from the new summer collection)

There is an Element of Fun

Mary Kay Director calling her clients for party bookingsFun and creative themes help to bring in not only your clients but their friends as well. Use a theme to connect to the season or products you want to focus on during the party. Following the calendar will also help you to organize and plan your events for the year.

Example:
Sunday Funday by the Pool
Throwback Thursday
Sassy Saturday
Thankful Thursday
Traffic Tuesday
Get Your Acne Under Control on This Humpday 
 

Always Close With a Question

When you close with an open-ended question you are helping yourself to discover what the obstacle is.

Example:
What days would work best for you?
How does that sound?

Who Do You Know?

If their answer is a hard no be sure to thank them for their honesty, but then turn around ask them if they know anyone who would be interested. Makeup parties might not be their thing but what about their friends and family?

Continuing Your Makeup Education

Our goal at UnitWise is to provide you with expert makeup, beauty, and business advice to help your #MK business succeed. For more beauty advice click here. We are always ready to help you grow your MK business.

Follow us on Facebook so you never miss an exciting makeup tutorial again!




Start Your 15-Day Free Trial





*Content found on the UnitWise blog is for informational purposes only. UnitWise is an independent business with no affiliation to Mary Kay®.

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May 24, 2018

The Best Way to Clean Makeup Brushes

The Best Way to Clean Makeup Brushes
As an MK Director or Consultant, it is essential to protect your investments! One way to do this is by protecting and properly caring for your brushes. According to dermatologists makeup brushes should be thoroughly cleaned on a weekly basis at the very least to prevent bacteria building up. Teach your clients and unit members the best way to clean makeup brushes.

The Best Way to Clean Makeup Brushes

At the very least you should clean your makeup tools once a week to prevent buildup. Because these brushes are used on the face, the cleaner, the better. Brushes used near eyes should be cleaned daily, and this is non-negotiable.

Cleaning your MK makeup brushes can extend the lives of the bristles and make for a better application. The hairs on your brush and sponge applicants are porous so they hold on to oils and debris so if the tool is dirty your makeup will be spotty and difficult to blend.

What Should I Use to Clean My Brushes?

The best method for cleaning your makeup brushes requires only a little water and soap. I highly suggest using the Mary Kay® Brush Cleaner. It helps to condition the bristles and protect your investment. After cleaning, the brushes feel new and perform like new.

How Do I Clean My Brushes?

Follow these simple steps to ensure your brushes are clean and feel good as new.
The Best Way to Clean Makeup Brushes
  1. Wet brushes with warm water (NOT hot)
  2. Use 1 to 3 sprays of MK’s brush cleaner or a drop of soap in the palm of your hand
  3. Gently massage the bristles in your palm using a clockwise motion
  4. Rinse the bristles
  5. Using a clean towel squeeze out any excess water
  6. Let your brushes dry with the bristles hanging off the edge of the counter so they can dry in the correct shape.
Never EVER let your MK brushes dry on a towel! This will cause your bristles to be mildewed, causing breakouts and other reactions.

When Do I Need to Toss My Brushes?

It is time to toss your MK brushes when the bristles start to shed or delay. I cannot emphasize this enough. Having the right tools are just as critical as having the right MK product.

More Beauty and Makeup Advice:

I hope you found this blog informative and helpful #MKlife. Share this blog post with your clients and unit members!

Our goal is to arm you with expert makeup, beauty, and business advice to help your business succeed. For more beauty advice click here.



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May 22, 2018

15 Female Empowerment Songs That Will Get You Pumped

Confident woman walking down the street with hair blowing in the wind listening to music

Music has the power to inspire, motivate, and set the mood for your upcoming MK makeup party. On the drive to meet with your clients turn up the volume, roll down the windows, and let your hair down with these inspiring anthems that will help you conquer the world. Here are 15 female empowerment songs that will get you pumped.

15 Female Empowerment Songs That Will Get You Pumped

Put this playlist on when you need it most - either you are meeting an important client, presenting in front of a crowd or networking with fellow MK Beauty Consultants. This empowering playlist will get your mojo going.


1. “Fight Song” by Rachel Platten


2. “I Will Survive” by Gloria Gaynor


3. “Run the World (Girls)” by Beyonce


4. “Firework” by Katy Perry


5. “I Am Woman” by Helen Reddy


6. “Stronger (What Doesn’t Kill You)” by Kelly Clarkson


7. “Flawless” by Beyonce (ft. Chimamanda Ngozi Adichie)


8. “Let It Go” by Idina Menzel


9. “Titanium” By David Guetta & Sia


10. “These Boots Are Made For Walkin’” by Nancy Sinatra


11. “Roar” by Katy Perry


12. “Survivor” by Destiny’s Child


13. “Independent Women” by Destiny’s Child


14. “Fighter” by Christina Aguilera


15. “Girl On Fire” by Alicia Keys





Are you ready to rock your next MK makeup party? Sign-up for your free 15-day trial with UnitWise today and see the difference a full-service business management solution can make. Benefit from all the other amazing features we offer such as expense tracking, inventory reporting, your own personal website, and much more.

Get out there and rock it, ladies! Your friends at UnitWise have your back!



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*Content found on the UnitWise blog is for informational purposes only. UnitWise is an independent business with no affiliation to Mary Kay®.*
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*UnitWise is not affiliated with Mary Kay

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