Okay, ladies! We know that you’re busy. It’s the holiday season and orders are rolling in. You gotta admit while amongst the stress of filling orders and keeping track of new holiday orders, it’s nice to have the new customers rolling on in. However, what if we told you that there's a way to easily keep track of all of these new customers and a way to market specifically to them to maximize your profits?
It’s Possible With UnitWiseUnitWise is the all inclusive business management solution that’s specifically designed for NSDs, Directors, and Independent Beauty Consultants in order to help them simplify managing their entire business, so they can have more time to focus on getting more sales and spend more time with their families.
Once you sign up with UnitWise you’ll gain access to tons of innovative features for inventory management, email marketing, accounting, customer management, and more.
Customer Management With UnitWiseBy using UnitWise to manage your contacts you can quickly and simply import all of your contacts from InTouch and easily add new customers as they come along. Then you can sort them into groups based off of your preferences. For example, you can place all of your leads in a group, and all of your customers from New York in another group.
As you talk to your leads and customers you can add notes about them to their files and use your notes to build relationships with them. For example, if Deborah prefers being called Debbie you can take note of that. If Sheila has four kids you can ask her how the whole gang is, and if Tina is a University of South Carolina Alumni you can comment on how the Gamecocks are doing this football season.
Not only can you use notes to keep up with personal details about your clients, but you can also use them to document which skincare products or cosmetics they like. For example, if your home girl Debbie likes hand creams then you can add her to the hand care group.
Then you can send marketing emails to the entire hand care group with deals and coupons related to handcare products to let Debbie and others know about special promotions so they will be more likely to buy more products. If Debbie already likes the lotion why not introduce her to a sugar scrub?
Although, why stop at one product? Along with introducing Debbie to new products you can also upsell her on items. If she’s interested in the nourishing cream why not introduce her to the entire satin hands set that includes multiple products for soft and moisturized hands that will make Debbie feel like a queen.
Then over time you can start cross-selling products. Chances are that if you like soft hands then you also like soft feet, so you can send the hand care group that includes Debbie special deals about foot care products. You can send your foot care group information about the hand products as well, and then you’ll have more sales before you know it!
Try UnitWise Today!Take a few seconds to sign up for your free 15 day trial with UnitWise, and instantly gain access to tons of time-saving, intuitive features, including the customer management tools which will help you build better relationships with your customers, increase customer revenues, help you cross-sell products, improve your upsells, and more.
*Content found in the UnitWise blog is for informational purposes only. UnitWise is an independent business with no affiliation to Mary Kay®.