3 Strategies For Boosting Your Sales Success Now

No business can be successful without consistent sales and maintaining a winning sales strategy is never an easy feat. When it comes to your MK business, your success solely depends on the time, energy, and effort you put into pursuing your career goals. Showcasing your friendly and professional attitude is always a good start, but every savvy business owner needs a set of tried-and-true sales strategies to get their products into the hands of clients. Here are three strategies for boosting your sales success now.

3 Strategies For Boosting Your Sales Success Now

1. Free Samples and Why They Work

There is no better way to connect and build relationships with new clients than by putting MK product samples into their hands. Samples allow your clients an opportunity to try the product at home and see the result for themselves with no pressure to purchase the full-size product on the spot.


While you might be tempted to make cute bags or wrap up the samples. I regret to inform you that it is highly overrated and often results in your prospective clients never getting to the goodies you give them. You should present them unwrapped and ready to use. Just for a second think of how many gift bags you have never taken the time to unwrap or the bag is lost in the bottoms pit that is your car or closet. MK has amazing products and they speak for themselves.

2. Email Marketing Increases Brand Recognition

Many of you already know that email marketing is a great way to get your products and services in front of your audience. Email marketing increases your brand recognition and I am not only talking about MK products but your brand as *the* beauty consultant. Get your name and brand image in front of clients more often by including your color scheme, brand graphics, and a tagline in the template design of your emails. Seeing the elements of your band will build awareness and recognition.

Use email marketing as an opportunity to send quality on-topic information and increase your credibility. This will grow trust among your target audience, making it much easier to promote/sell your products and recruit new unit members.


Here are a few of the ways to use email marketing: educate your clients, expand your network, find new opportunities, save money and trees, and so much more.

3. Competitive Social Media Strategy

It is no secret that behind any successful MK representative is a strong social media presence. Coincidence? How much time do you spend on social media on a daily basis? Too much, right? (Don’t worry you are not alone). As a Director or Consultant, it is important to not only push your products on social media but do it efficiently.


Just a word to the wise before we get started; there are so many ideas out there on how you can ”trick” Facebook, but unfortunately, Zuckerberg’s creation is smart and way ahead of any scheme. I know it is tempting to “Gain 10,000 followers by downloading this app” or something along those lines, but the only way to connect with real potential clients is by doing it organically.


For more tips on how to boost your sales through social media click here.

Continuing Your Education

Whether you are just starting on your journey with MK or finding new ways to boost your successful MK business, finding and securing clients is a crucial part of being a business owner. Whatever strategy you use it is important to make every client feel valued and special. Turn your one-time clients into loyal permanent clients that see you as their personal beauty consultant for every occasion.


If you found this blog helpful for growing your business click here for more information. Unitwise is here to help grow your MK business every step of the way. Sign-up today for your free 15-day free trial and see how easy it is to manage your entire business from inventory to unit communication.

*Content found on the UnitWise blog is for informational purposes only. UnitWise is an independent business with no affiliation to Mary Kay®.